Your Pilates Studio Mini-Marketing Toolkit

Social media presents a solid opportunity to attract more customers to your brand. As a Pilates studio owner, it brings you incredible opportunities for raising awareness, fostering a community, and positioning yourself as an expert in the Pilates, health, and wellness space.

We designed this toolkit to help Pilates studio owners get a head start on their marketing. We know how much work goes into running a Pilates studio and wanted to make sure you had a few extra helpful tools at your disposal!

With clear, clever, and well-branded content, your social media presence can attract the attention of potential customers and Pilates enthusiasts and help you reach out to prospective teachers. We know how challenging it can be to find great teachers, so sharing more about your studio online is a fantastic start! 

Your Pilates Studio Mini-Marketing Toolkit includes several marketing assets. These templates can be custom-styled to match your brand colors and typography. Simply swap out the demo images with your own brand photography. If you don’t have original brand photography, check out Unsplash and Pexels.

Social Media Post Templates

To help you attract more eyes to your social media accounts, we’ve created three easy-to-edit templates that’ll speed up your social media marketing work. Each of these templates can be used on either Instagram or Facebook.

• We’re hiring: Grow your studio with this social media template. Beautifully designed and engaging, use this template to advertise open positions for new teachers for hire at your studio.
• New team member: Share the big news of your new hire with your audience. Use this template to introduce a new staff member or teacher. Remember to include a great picture of them in the design!
• Showcase your studio: Tell the world about your Pilates studio using this eye-catching template. Announce a new studio opening, a rebrand or relaunch, or simply welcome new social media followers to your brand.

Flyers

Share special offers or big announcements about your Pilates studio with the public. Use these attractive designs as a poster or flyer to advertise information about your studio, such as latest happenings, discounts or specials, or similar. The flyer templates can be used as many times as you like; simply change out the text for your latest announcement or promotion.

The flyer templates can be used as a digital asset either as an email attachment or posted online. The flyer is also print-ready, so it can be printed out and distributed. Place the flyers around your studio, in community venues, or in places of interest where your ideal consumer is hanging out.

If you’re familiar with Canva, you can jump right in and start using the templates. Click the respective links above, make a copy of the template, and start editing the files to match your brand identity.

If you’ve never used Canva before, start by creating a free account and then return to this document to access the template links. Here is an informative instruction video that explains how to use and edit templates with Canva.

If you have any questions about the templates or the PEI platform, please reach out to us via email at info@peipilates.com.